About yaylive, the loyalty podcast for DTC brands

yaylive is a collection of conversations with successful DTC brands founders and industry experts to learn how to create and nurture long-lasting customer relationships, to grow fast and sustainably. Retention is the holy grail of eCommerce growth these days and we are here to help you navigate this with concrete examples, practical advice while being inspired by great brand stories.

yaylive, the loyalty podcast for DTC brands is hosted by Sophie Aubard, CEO and co-founder of yayloh, a returns management platform for ecommerce.

Season 1, episode 9 - It’s all about delivering a WOW customer service, with Emilie and Joakim from wowservice

In this episode of yaylive we sit down with Joakim and Emilie, founders of wowservice, a consulting firm centred on the service professions. We talk about how their years of experience in customer service have helped them coin a new way of referring to great customer experience: a wow customer service.

We also look closely at customer support and how to provide an authentic customer experience to turn customers into ambassadors. Emilie and Joakim explain how to build a customer service team, from hiring to training, what a wow customer service is, and how it can help turn customers into ambassadors.

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